{"id":1725,"date":"2024-10-04T05:59:00","date_gmt":"2024-10-04T05:59:00","guid":{"rendered":"https:\/\/cheffelo.com\/mfn_news\/cheffelo-appoints-adam-bjorklund-as-chief-growth-officer\/"},"modified":"2025-01-16T10:03:19","modified_gmt":"2025-01-16T10:03:19","slug":"cheffelo-appoints-adam-bjorklund-as-chief-growth-officer","status":"publish","type":"mfn_news","link":"https:\/\/cheffelo.com\/en\/mfn_news\/cheffelo-appoints-adam-bjorklund-as-chief-growth-officer\/","title":{"rendered":"Cheffelo appoints Adam Bj\u00f6rklund as Chief Growth Officer"},"content":{"rendered":"
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Cheffelo, a leading supplier of meal kits in the Nordic region, has announced the appointment of Adam Björklund as its new Chief Growth Officer<\/strong><\/p>\n<\/div>\n

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Currently serving as Head of Digital Sales at SAS, Scandinavian Airlines, Adam will oversee Cheffelo’s efforts to efficiently attract high-value customers. In this role, he will lead digital sales, brand development and reactivation efforts, reporting directly to the CEO and joining Cheffelo’s Management Team.<\/p>\n

“I’m very pleased to have Adam join us as Chief Growth Officer. His success in digital marketing and customer acquisition, along with his leadership experience at SAS, will be a strong asset to our team. The rest of the team and I are excited to welcome Adam in January and we look forward to the impact his new perspectives will have on our business,” said CEO Walker Kinman.<\/p>\n

“I feel inspired to join Cheffelo’s journey ahead, and I’m looking forward to leading the efforts to increase our focus on identifying, acquiring & growing high-value customers to our strong brands across markets, offering an efficient & customer-centric digital experience,” said Adam Björklund.<\/p>\n

Following solid profitability and four consecutive quarters of growth, Cheffelo has announced structural changes to its organization to become even more customer-centric, digital-first, and sales-driven, with the appointment of a CGO being a key component of this update.<\/p>\n<\/div>\n

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For further information, please contact:<\/strong><\/p>\n

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Peter Bodor, Head of Corporate Communications, Cheffelo
Telephone: +46 706 48 70 65
E-mail: peter.bodor@<\/a>cheffelo.com<\/p>\n<\/div>\n

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About Cheffelo<\/strong><\/p>\n

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Cheffelo (previously LMK Group) was founded in 2008 with the vision of simplifying everyday life by offering a large variety of inspiring recipes and ingredients delivered directly to the customer’s front door. Today, the group is a leading supplier of meal kits in the Nordic region and a leader in Scandinavian foodtech. The group operates under several brands in Sweden (Linas Matkasse), Norway (Godtlevert and Adams Matkasse) and Denmark (RetNemt). In 2023, the group generated SEK 1 billion in revenue and delivered approximately 15 million meals to its customers. Cheffelo is listed on Nasdaq First North Premier Growth Market (ticker: CHEF). Certified Adviser: FNCA Sweden AB.<\/p>\n<\/div>\n

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Image Attachments<\/strong><\/p>\n

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Adambjörklund<\/a><\/p>\n<\/div>\n

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Cheffelo appoints Adam Björklund as Chief Growth Officer<\/a><\/p>\n<\/div>\n