According to Cheffelo’s Articles of Association, the Board of Directors shall consist of between 3 and 9 members elected by the General Meeting, with no deputies. Currently, the Board of Directors of the Company consists of 5 ordinary members appointed by the General Meeting.
Board
Petter von Hedenberg
Chairman of the Board since 2023.
Education: Degree in economics from BI Norwegian Business School
Other current positions: Executive Chairman of the Board of Mood Holding, and CEO of Angur invest.
Previous positions (last five years): One of the founders of the agency group Mood Gruppen (owned by Mood Holding), and Godtlevert.no (now part of Cheffelo).
Shareholding in Cheffelo: Petter holds 1,613,670 shares in the Company.
Position
Chairman, Member
Year of birth
1979
Selected
2023
Independent of the Company
Yes
Independent of major shareholders
No
Olle Qvarnström
Member of the Board since 2023.
Other current positions: Board member of Svenska Medalj AB, Envirologic AB (publ) and Kontigo Care AB (publ).
Previous positions (last five years): CEO of Svenska Medalj AB. Founder of Finwire Media & Services AB in 2015.
Shareholding in Cheffelo: Olle holds 811,295 shares in the Company privately and through companies.
Position
Member
Year of birth
1990
Selected
2023
Independent of the Company
Yes
Independent of major shareholders
Yes
Johan Kleberg
Board member since 2022.
Education: Master of Business Administration at Stockholm School of Economics.
Other current positions: CEO, Chairman and co-owner of Bookbinders Design, Chairman of the Board of In-grid AB and Pet Buddy Group and Board member of Matsmart AB.
Previous positions (last five years): CEO C More, CEO Adlibirs.
Shareholding in Cheffelo: Johan Kleberg holds 2000 shares in Cheffelo.
Position
Member
Year of birth
1975
Selected
2022
Independent of the Company
Yes
Independent of major shareholders
Yes
Charlotte Gogstad
Member of the Board since 2021.
Education: Bachelor of Arts – International Relations and Bachelor of Business Administration at Pacific Lutheran University, Master of Business Administration at London Business School, and Executive Leadership Program at Harvard Business School.
Other current positions: Chief Operating Officer of Businessclass.com, Board member of Topro Industri AS, Board member of Norway’s Best Group AS.
Previous positions (last five years): Vice President International Expansion at LoveHolidays, Board member at Topro Industri AS, Board member at Norway’s Best Group AS and Board member at Flåmsbana AS.
Shareholding in Cheffelo: Charlotte Gogstad holds no shares in the Company. Charlotte Gogstad holds 9,600 warrants in the Warrant Program 2021/2025.
Position
Member
Year of birth
1977
Selected
2021
Independent of the Company
Yes
Independent of major shareholders
Yes
Therese Reuterswärd
Member of the Board since 2021.
Education: Master of Science in Media Technology at the Royal Institute of Technology.
Other current positions: Chief Marketing Officer of Mentimeter AB, board member of Thule Group AB, deputy board member of Robam AB and member of the Advisory Board of Beyond Retail AB.
Previous positions (last five years): Director of Product for MatHem AB, Head of Digital for Arla Foods AB, Nordic Head of E-Business for Nestlé Nespresso S.A and board member of Svensk Digital Handel.
Shareholding in Cheffelo: Therese Reuterswärd holds no shares in the Company. Therese Reuterswärd holds 9,600 warrants in the Warrant Program 2021/2025.
Position
Member
Year of birth
1981
Selected
2021
Independent of the Company
Yes
Independent of major shareholders
